Total trading staff (1)2003-07
Factory is Built
Guangzhou BIDONG Fitness Equipment Co., Ltd. was officially established as an integrated enterprise specializing in R&D, manufacturing, sales, and one-stop gym solution services.
The company has set up research and production bases in both Shandong and Guangdong.
In the same year, it entered the Xingzhiguang Sports and Cultural Goods Market in Guangzhou, opening its first offline retail store and launching its commercial fitness equipment sales and supporting services.
2005-01
The brand "Bessgym" is launched
The proprietary brand BESSGYM was officially registered and launched, establishing its visual identity system and product quality standards.
The company actively expanded into overseas markets, focusing on clients in Africa, Southeast Asia, and the Middle East.
It undertook numerous international projects, including public gymnasiums, government procurement contracts, and sports venue tenders, accumulating extensive experience.
A project delivery chain was gradually established—from factory to end customer—enhancing responsiveness and professionalism in international markets.
Showrooms and display warehouses were expanded in Guangzhou and Foshan, providing clients with on-site experience and equipment testing services.
2016-03
Global Expansion & Service Enhancement
Expanded export business to South America, Europe, and other international markets, further increasing global market share;
Established dedicated overseas service teams to provide flexible OEM/ODM customization services;
Built a closed-loop service chain covering customer needs, solution design, manufacturing, and project delivery;
Focused on partnerships with high-end fitness clubs and international sports brands to continuously enhance global brand influence and professional image.
2021-08
Digital Readiness & System Optimization
Integrated factory and brand resources to standardize the gym solution delivery process, laying a solid foundation for online business development and global brand upgrade;
Achieved certifications for management systems including ISO9001, ISO14001, and ISO18001, as well as international product certifications such as CE, RoHS, and EN957, significantly enhancing enterprise management standards, product quality benchmarks, and international market credibility.
2024-06
Digital Leap
Established Guangdong YOMA Fitness Technology Co., Ltd. as the main operating entity for Alibaba International online business;
Leveraged Bessgym’s 20 years of experience and brand resources to achieve integrated development across both online and offline channels.
